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Program information
Curriculum
MASTER OF MANAGEMENT PROGRAM IN INTERNATIONAL TOURISM AND HOSPITALITY MANAGEMENT (INTERNATIONAL PROGRAM) (SPECIAL PROGRAM)
Level
Master's
Faculty / Institute
INTERNATIONAL COLLEGE
Website
http://www.muic.mahidol.ac.th
Degree Designation
MASTER OF MANAGEMENT(INTERNATIONAL TOURISM AND HOSPITALITY MANAGEMENT)
Additional advantages of the programme
The program has been designed to emphasis on Management and entrepreneurship of international tourism and hospitality organization or business, in which Digital platform is the key factor. This program also response to Government policy on Thailand
- 0 and requirements of labour market and stockholders. Furthermore, the program has teaching and learning strategies to encourage students to analyze and apply the practice in the real international tourism and hospitality industry.
- 0 and requirements of labour market and stockholders. Furthermore, the program has teaching and learning strategies to encourage students to analyze and apply the practice in the real international tourism and hospitality industry.
Admission Requirements
Curriculum Structure
Plan A2
Required Courses
24
Credits
Elective Courses not less than
6
Credits
Thesis
15
Credits
Total not less than
45
Credits
Plan B
Required Courses
24
Credits
Elective Courses not less than
15
Credits
Thematic Paper
6
Credits
Total not less than
45
Credits
Job Option after Graduation
- Tourism, hospitality, event business entrepreneur - owner
- Positions in managerial or executive level in local and multinational tourism, hospitality and event companies
- Government/State/non-profit organization officer in the fields of tourism, hospitality, event, economics or trade
- Researcher and/or specialist of information service provider
- Consultant in the fields of tourism, hospitality, event, economics or trade
- Any other jobs opportunities in related field
Course Requirements
Plan A2
| Required Courses | Credit | ||
| ICTH511 : DIGITAL MARKETING MANAGEMENT IN TOURISM AND HOSPITALITY BUSINESS | 3 | ||
| ICTH512 : SERVICE MANAGEMENT AND EXPERIENCE DESIGN | 3 | ||
| ICTH513 : HUMAN RESOURCES PLANNING AND DEVELOPMENT IN TOURISM AND HOSPITALITY BUSINESS | 3 | ||
| ICTH514 : FINANCIAL FEASIBILITY AND MANAGEMENT IN TOURISM AND HOSPITALITY BUSINESS | 3 | ||
| ICTH515 : DIGITAL TRANSFORMATION IN TOURISM AND HOSPITALITY INDUSTRY | 3 | ||
| ICTH516 : SEMINAR AND RESEARCH METHODS IN TOURISM AND HOSPITALITY INDUSTRY | 3 | ||
| ICTH517 : REVENUE MANAGEMENT FOR TOURISM AND HOSPITALITY BUSINESS | 3 | ||
| ICTH518 : STRATEGIC MANAGEMENT AND ENTREPRENEURSHIP FOR TOURISM AND HOSPITALITY ENTERPRISE | 3 | ||
| Elective Courses | Credit | ||
| ICTH611 : FOOD AND BEVERAGE BUSINESS DEVELOPMENT AND MANAGEMENT | 3 | ||
| ICTH612 : BUSINESS EVENT MANAGEMENT | 3 | ||
| ICTH613 : HOSPITALITY BUSINESS DEVELOPMENT AND MANAGEMENT | 3 | ||
| ICTH614 : SUSTAINABLE DEVELOPMENTS FOR TOURISM AND HOSPITALITY INDUSTRY | 3 | ||
| ICTH615 : TOURISM DESTINATION MANAGEMENT | 3 | ||
| ICTH616 : SEMINAR IN TOURISM AND HOSPITALITY INDUSTRY TRENDS AND ISSUES | 3 | ||
| ICTH617 : SPECIAL TOPIC IN TOURISM INDUSTRY | 3 | ||
| ICTH618 : SPECIAL TOPIC IN HOSPITALITY INDUSTRY | 3 | ||
| Thesis | Credit | ||
| ICTH698 : THESIS | 15 | ||
Plan B
| Required Courses | Credit | ||
| ICTH511 : DIGITAL MARKETING MANAGEMENT IN TOURISM AND HOSPITALITY BUSINESS | 3 | ||
| ICTH512 : SERVICE MANAGEMENT AND EXPERIENCE DESIGN | 3 | ||
| ICTH513 : HUMAN RESOURCES PLANNING AND DEVELOPMENT IN TOURISM AND HOSPITALITY BUSINESS | 3 | ||
| ICTH514 : FINANCIAL FEASIBILITY AND MANAGEMENT IN TOURISM AND HOSPITALITY BUSINESS | 3 | ||
| ICTH515 : DIGITAL TRANSFORMATION IN TOURISM AND HOSPITALITY INDUSTRY | 3 | ||
| ICTH516 : SEMINAR AND RESEARCH METHODS IN TOURISM AND HOSPITALITY INDUSTRY | 3 | ||
| ICTH517 : REVENUE MANAGEMENT FOR TOURISM AND HOSPITALITY BUSINESS | 3 | ||
| ICTH518 : STRATEGIC MANAGEMENT AND ENTREPRENEURSHIP FOR TOURISM AND HOSPITALITY ENTERPRISE | 3 | ||
| Elective Courses | Credit | ||
| ICTH611 : FOOD AND BEVERAGE BUSINESS DEVELOPMENT AND MANAGEMENT | 3 | ||
| ICTH612 : BUSINESS EVENT MANAGEMENT | 3 | ||
| ICTH613 : HOSPITALITY BUSINESS DEVELOPMENT AND MANAGEMENT | 3 | ||
| ICTH614 : SUSTAINABLE DEVELOPMENTS FOR TOURISM AND HOSPITALITY INDUSTRY | 3 | ||
| ICTH615 : TOURISM DESTINATION MANAGEMENT | 3 | ||
| ICTH616 : SEMINAR IN TOURISM AND HOSPITALITY INDUSTRY TRENDS AND ISSUES | 3 | ||
| ICTH617 : SPECIAL TOPIC IN TOURISM INDUSTRY | 3 | ||
| ICTH618 : SPECIAL TOPIC IN HOSPITALITY INDUSTRY | 3 | ||
| Thematic Paper | Credit | ||
| ICTH697 : THEMATIC PAPER | 6 | ||
Program Lecturer
- Lecturer Dr. SARINYA SUNGKATAVAT (PROGRAMME DIRECTOR)
- Associate Professor Dr. WALANCHALEE WATTANACHAROENSIL
- Associate Professor Dr. MICHAEL NAGLIS
- Assistant Professor Dr. PHASSAWAN SUNTRARUK
- Assistant Professor Dr. THANARERK THANAKIJSOMBAT
- Assistant Professor Dr. ORNLATCHA SIVARAK
- Assistant Professor Dr. CHEN KA TAT NIXON
- Assistant Professor Dr. SUWADEE TALAWANICH
- Assistant Professor DR. SOMPONG AMNUAY-NGERNTRA
- Assistant Professor Dr. KAEWTA MUANGASAME
- Lecturer Dr. BOONTIP BOONBUMROONGSUK
- Lecturer Dr. VEERADES PANVISAVAS
