Current Student Curriculum MASTER OF ARTS PROGRAM IN HEALTH, NATURE, AND CULTURAL TOURISM MANAGEMENT 

Curriculum

MASTER OF ARTS PROGRAM IN HEALTH, NATURE, AND CULTURAL TOURISM MANAGEMENT (SPECIAL PROGRAM)

Level Master's
Faculty / Institute FACULTY OF LIBERAL ARTS
Website https://la.mahidol.ac.th/th/

Degree Designation

MASTER OF ARTS(HEALTH, NATURE, AND CULTURAL TOURISM MANAGEMENT)

Additional advantages of the programme

Despite the fact that many Thai public and private universities offer study programs in tourism, the majority of them deal with general theories and practices with respect to the discipline in question. On the other hand, the current program offered by Mahidol University integrates tourism management and health sciences, hence the first program of its kind. There two main reasons for the program development. First, the program has been designed in direct response to Mahidol University's mission and identity as the national leading institution in health sciences. Last, since the demand of this type of tourism by both Thai and foreign tourists has been constantly increasing, it is hoped that the current program will play a role in developing competent personnel to satisfy the demand.

Admission Requirements

Curriculum Structure

Plan 1.2 Academic (Course work and research)
Required Courses 15            Credits
Elective Courses not less than 9            Credits
Thesis 12            Credits
Total not less than 36            Credits
Plan 2 Profession
Required Courses 15            Credits
Elective Courses not less than 15            Credits
Independent Study 6            Credits
Total not less than 36            Credits

Job Option after Graduation


- ผู้บริหารและผู้จัดการธุรกิจท่องเที่ยว และธุรกิจบริการด้านสุขภาพ
- ผู้ประกอบการด้านอุตสาหกรรมท่องเที่ยว
- นักการตลาดด้านการท่องเที่ยวเชิงสุขภาพ ธรรมชาติ และวัฒนธรรม
- ผู้เชี่ยวชาญด้านการจัดการการท่องเที่ยวเชิงสุขภาพ ธรรมชาติ และวัฒนธรรม
- นักวิจัยด้านการท่องเที่ยว
- นักวางแผนและพัฒนาการท่องเที่ยวระดับเชี่ยวชาญ

Course Requirements

Plan A2

Prerequisite Courses Credit
LATR500 : PRINCIPLES AND TOURISM MANAGEMENT 3
Required Courses Credit
LATR501 : TOURIST BEHAVIOR 3
LATR502 : TOURISM MANAGEMENT FOR HEALTH AND WELLNESS PROMOTION 3
LATR504 : CULTURAL TOURISM MANAGEMENT 3
LATR506 : RESEARCH METHODOLOGIES IN TOURISM 3
LATR507 : SEMINAR IN HEALTH, NATURE, AND CULTURAL TOURISM MANAGEMENT 3
Elective Courses Credit
   กกลุ่มสุขภาพ
LATR505 : TOURISM MANAGEMENT FOR SENIORS 3
LATR515 : THAI PUBLIC HEALTH SYSTEM 3
LATR516 : HEALTH AND TRAVELING 3
   กลุ่มนิเวศวัฒนธรรม
LATR510 : FOOD CULTURE FOR HEALTH TOURISM 3
LATR512 : HEALTH, NATURE, AND CULTURAL MUSEUMS FOR TOURISM 3
LATR517 : SLOW TOURISM 3
LATR518 : CULTURAL LANDSCAPE FOR TOURISM 3
   กลุ่มผู้ประกอบการด้านการท่องเที่ยว
LATR508 : ENTREPRENEURSHIP AND INNOVATION IN TOURISM BUSINESS 3
LATR509 : DESTINATION MARKETING 3
LATR519 : STRATEGIC MANAGEMENT FOR TOURISM AND HOSPITALITY BUSINESS 3
LATR520 : HUMAN RESOURCE MANAGEMENT FOR HEALTH, NATURE, AND CULTURAL TOURISM BUSINESSES 3
Thesis Credit
LATR698 : THESIS 12

Plan B

Prerequisite Courses Credit
LATR500 : PRINCIPLES AND TOURISM MANAGEMENT 3
Required Courses Credit
LATR501 : TOURIST BEHAVIOR 3
LATR502 : TOURISM MANAGEMENT FOR HEALTH AND WELLNESS PROMOTION 3
LATR504 : CULTURAL TOURISM MANAGEMENT 3
LATR506 : RESEARCH METHODOLOGIES IN TOURISM 3
LATR507 : SEMINAR IN HEALTH, NATURE, AND CULTURAL TOURISM MANAGEMENT 3
Elective Courses Credit
   กกลุ่มสุขภาพ
LATR505 : TOURISM MANAGEMENT FOR SENIORS 3
LATR515 : THAI PUBLIC HEALTH SYSTEM 3
LATR516 : HEALTH AND TRAVELING 3
   กลุ่มนิเวศวัฒนธรรม
LATR510 : FOOD CULTURE FOR HEALTH TOURISM 3
LATR512 : HEALTH, NATURE, AND CULTURAL MUSEUMS FOR TOURISM 3
LATR517 : SLOW TOURISM 3
LATR518 : CULTURAL LANDSCAPE FOR TOURISM 3
   กลุ่มผู้ประกอบการด้านการท่องเที่ยว
LATR508 : ENTREPRENEURSHIP AND INNOVATION IN TOURISM BUSINESS 3
LATR509 : DESTINATION MARKETING 3
LATR519 : STRATEGIC MANAGEMENT FOR TOURISM AND HOSPITALITY BUSINESS 3
LATR520 : HUMAN RESOURCE MANAGEMENT FOR HEALTH, NATURE, AND CULTURAL TOURISM BUSINESSES 3
Independent Study Credit
LATR696 : INDEPENDENT STUDY 6